Hiring: Chief Operating Officer (COO)

Company: Confidential Health & Wellness Organization 

Reports to: CEO 

Status: Full-Time, W2 

Location: US-Based / Remote (with quarterly travel)

Position Overview

Do you thrive in fast-paced environments where strategy meets execution? 

Are you energized by leading remote teams, optimizing systems, and driving financial performance? 

Do you believe in holistic care, digital innovation, and building scalable infrastructure?

This role might be your next big move.

We’re a rapidly growing health and wellness company with multiple business units, including a direct-to-consumer eCommerce platform, digital education, virtual care services, and a flagship clinic in Southern California. Projected to reach $8–10M in revenue this year, we’re seeking a Chief Operating Officer to partner with our CEO in scaling operations, refining systems, and building a high-performing team.

You’re the ideal candidate if you love translating vision into action, managing cross-functional teams, and building infrastructure that supports growth and expansion. You’re decisive, emotionally intelligent, and comfortable navigating ambiguity. You know how to lead with clarity, foster collaboration, and drive results, without micromanaging.

If you’re passionate about wellness, systems, and scaling impact, we’d love to meet you.

Responsibilities

Operational Leadership

• Own daily operations across eCommerce, digital courses, telehealth, and clinic functions
• Lead product launch execution across creative, technical, inventory, billing, and customer care
• Align cross-functional teams (marketing, fulfillment, customer care, product) on launches and campaigns

Team Management & Culture

• Hire, coach, and manage department heads and direct reports
• Scale and support remote teams with clear accountability and collaboration
• Foster a culture of innovation, transparency, and continuous improvement

Strategic & Financial Oversight

• Partner with the CEO to define and execute the company's strategy
• Translate vision into operational plans with measurable KPIs
• Lead budgeting, forecasting, payroll optimization, and cost control
• Conduct P&L reviews and CAC/LTV analysis
• Build dashboards and reporting frameworks for executive visibility

Systems, Process & Compliance

• Implement and optimize core tools, integrations, and QA processes
• Create and maintain SOPs, runbooks, and training materials to reduce rework and increase velocity
• Manage contracts, vendor relationships, and operational risk
• Own operational dashboards and KPI tracking (e.g., CAC, RPV, churn, retention)

Automation & Innovation

• Develop AI literacy across operations
• Implement internal automations to improve efficiency and scalability

Requirements 

Experience & Background

• 7+ years in senior operations leadership, ideally within DTC, ecommerce, subscription, or wellness industries
• Proven success managing large remote teams (15–50+ headcount)
• Strong background in supply chain, digital platforms, and customer lifecycle optimization
• Demonstrated success scaling businesses through systems design, automation, and process improvement
• Hands-on experience with Shopify Plus and subscription platforms (e.g., Loop, Recharge)
• Track record of running product launches and optimizing subscription flows with measurable results

Technical & Financial Skills

• Strong financial acumen: P&L management, forecasting, cost control, and departmental budgeting
• Skilled in project management and process design (ClickUp preferred)
• Experience integrating and governing tools such as Simplero, GoHighLevel, Klaviyo, QuickBooks, and BI dashboards

Leadership & Traits

• Calm under pressure, decisive, and proactive problem solver
• Able to transform messy processes into scalable, organized workflows
• Exceptional communication, leadership, and change management skills
• Passionate about wellness, consumer empowerment, and digital innovation
• Comfortable with quarterly travel to California and overlapping Pacific time hours
• Alignment with holistic medicine and openness to supporting vaccine-injured and non-pharmaceutical approaches

   Work Environment & Availability

• Ability to travel 5-6 times a year
• Flexible work schedule availability to support a multi-time zone team
• Access to a computer 
• Reliable internet connection
• Reliable and distraction-free work environment

First Projects

• Lead financial restructuring and departmental budgeting to reduce payroll and improve margins.
• Implement forecasting tools for CAC, revenue, and subscription health.
• Transition new corporate contracts and optimize payroll.
• Document SOPs for launch and subscription operations; introduce QA and acceptance criteria.
• Drive AI adoption for internal workflows and automation opportunities.

Traits & Mindset

• Startup DNA required: hands‑on, adaptable, and comfortable with ambiguity.
• Non‑territorial leader who delegates well and builds strong feedback loops.
• Perseverance, a long‑term mindset to dig in and get it done.
• Emotionally intelligent, constructive in conflict, and aligned with our mission to help people outside conventional Western medicine.
• Must be supportive of holistic, naturopathic, and data‑driven integrative care.

Not the right fit if …

• You have a series of short job tenures that suggest stepping‑stone behavior.
• You have a strong allopathic‑only medical orientation or dismissal of holistic approaches.
• You have a territorial behavior that undermines founder authority or cross‑functional collaboration.
• You need micromanagement, or you're not able to operate independently.
• You lack demonstrable success in cost control or scaling remote teams.
• You lack availability outside of hours to assist the extended team in other time zones, when necessary.

Software Utilized by Company

ClickUp, Simplero, Shopify (Shopify Plus), GoHighLevel, WordPress, QuickBooks, Slack, Google Drive, Klaviyo, Loop/Recharge, AfterSell, Looker/Triple Whale (BI dashboards), and various feed/ERP and multi‑market plugins.

Compensation & Benefits

• Pay $130,000–$140,000 plus performance‑based bonus (structure TBD).
• Healthcare stipend available.
• Vacation - 2 weeks per year (after 90‑day probation).
• Federal holidays observed; company shutdown around July 4 and Christmas (on‑call expectations).
• Perks - free access to courses, employee pricing on supplements and clinic treatments, and select clinical service access.

Company Values

• Integrity, Transparency, Empowerment, Innovation, Process Improvement

Interview Process

To apply, please fill out an application at: https://hiring.integrateup.co/

To better allow you to display your skills and to help us determine the best candidates, our recruiting process is approximately four to five weeks and takes place in four rounds:

• Initial Application 
• Skills Application
• Live interview with our recruiting agency, IntegrateUp
• Final interview with CEO or manager

If selected, you will be invited by email to progress to the next round.