Ashley Turner: Program Manager

Remote
Part Time
Mid Level

If you’ve got talent burning a hole in your pocket, wishing your job really made use of your skills, you might be just the person we’re looking for.

We are an online wellness company helping ambitious, soulful people who identify as female do the inner work necessary to elevate their business and life. We’ve got lots of exciting projects in the works this year…so many that we need help to get them all done.

  • Are you obsessed with creating an out-of-this-world customer experience so that students feel seen, heard and get great results?
  • Are you the go-to person for solving problems and coming up with creative solutions?
  • Do you truly care about the humans on the other end of an email or webinar chat, and are you driven by getting better results for others?
  • Are you a person that feels a sense of accomplishment when you know you’ve solved an issue for someone or done something of value?
  • Do you love watching from the back of the stage, knowing that the show was able to go on because of all your behind-the-scenes work?
  • Do you thrive at improving the administrative side of working with clients and making processes more efficient?
  • Do you love managing daily operations and using a project management system to meet project deadlines?

… If yes, then keep reading!

We are a fast-paced wellness company and are looking to work with the best in their fields to support our mission. If that's you, we'd love to work with you!


About Us

As an entrepreneur, yoga/meditation expert, licensed psychedelic-assisted therapist, presenter and mother, Ashley Turner, LMFT has built a wellness empire that reaches tens of thousands of people globally.

As a company, we support ambitious women in doing the inner work necessary to elevate their businesses and lives to their next level of purpose, peace and prosperity. Ashley teaches healing and soul-led leadership and empowerment through shadow work, somatics, psychedelics and spirituality.

We lead a membership of hundreds of women called The Haven that’s about reclaiming your power by optimizing the five realms – body, mind, spirit, emotion and energy. Ashley has helped thousands of students heal their core wounds to reclaim their confidence and power through her  coaching, signature online programs and retreats.


Our Vision

We know the value of living with an open mind and heart and we aspire to support the awakening on the planet, first within ourselves and as a result, inspire and guide our clients and our audience to do the same… creating a ripple effect throughout the world.

Our Mission

We commit to delivering and providing our Clients and Students with:

  • Care & Safety
  • Exceptional Support & Service
  • Expert Guidance & Mentorship
  • Consciousness & Wholeness
  • Confidence in themselves and in us
  • Skills & tools to optimize their physical, mental, emotional, spiritual & financial health


Position Overview

We are looking for an amazing Program Manager/Virtual Assistant to join our growing team to help streamline our Membership and manage the day-to-day business operations by setting up systems, processes, automation and working closely with our CEO, tech and marketing team.

We don’t need you to be an Internet marketing expert. But we do need you to have a good understanding of how online marketing works, including lead magnets, opt-in pages, sales pages, email marketing processes, webinars, funnels, Facebook marketing, etc. (If any of those phrases are brand-new to you, this likely is not the perfect position for you.)

We’ll be straight with you: This position has high expectations. But if you’re the person we’re looking for, you’re the type who gets motivated by high expectations.

The position’s primary focus is to provide an excellent experience for our community and be the backbone of implementation as the Customer Service and primary Virtual Assistant.

  • Position: Program Manager/Customer Service/Virtual Assistant
  • Employment Type: Contract for part-time with potential to grow into full-time
  • Location: Remote; Southern California location highly desirable
  • Key Areas of Focus: Program Management, Customer Happiness with a focus on delivery & programming, student retention, Inbox Management, Calendar Management, Admin Tasks, Launch Support


Role Description

The Program Manager/VA is a member of the Leadership Team and reports directly to the CEO. They are responsible for the delivery of programs and services, bringing innovation and oversight to program operations. They manage the customer service and day-to-day operations of the company.

We’re looking for someone who is:

  • Available in PST hours and responsive throughout the day, if needed.
  • Available 20-25 hours per week (option to grow into full time)
  • Additional availability on the weekends and occasionally answering support tickets outside of working hours during our “Live Launches”
  • Comfortable operating both autonomously & collaboratively
  • Resourceful – finds and presents solutions to make processes and systems more efficient
  • Dependably demonstrates a relentless (yet healthy) obsession with values alignment, focus, organization, simplicity, and clarity.
  • Thrives in a fast-paced environment, is responsive and operates with a sense of efficiency and urgency
  • An independent, self-starter who completes tasks on time with a high level of attention to detail
  • Excellent written, oral and grammar skills
  • Able to fully manage a variety of projects; organize and prioritize tasks
  • Capable of researching & sourcing ways to optimize the programs, membership and community engagement 
  • Comes up with ideas to surprise & delight students, creating an 5-star customer experience
  • Proactive about thinking of and resolving things ahead of time
  • Able to put systems together for ease and automation
  • Has at least 2 years experience in a Program Management/Customer Service role (ideally with a similar company: online coaching/wellness space)
  • Passion about helping people and focused on how to add more value to our clients
  • Innate problem solver, technologically savvy and not afraid of new challenges
  • Enthusiastic about helping others and building strong relationships with our members & potential clients
  • Ability to identify the most salient points of a class/presentation and repurpose them into engaging posts, emails or social media driving people to watch
  • An independent, self-starter who completes tasks on time with a high level of attention to detail
  • Confident decision-maker
  • Extremely organized with excellent time management skills

Here’s who this position is NOT for:

  • Those looking for a “side job” while growing their own business.
  • People who have a lot going on already and don’t have the time and focus to really dive in.
  • People who haven’t read a non-fiction book (or listened to a podcast) about business or marketing in a very long time.
  • Those who aren’t willing to sign a non-disclosure agreement.
  • Those who prefer to be front-facing in the business.
  • Someone who has no knowledge of the wellness industry, yoga or mental health


Duties, Responsibilities & Expectations

Some of your responsibilities will include, but aren’t limited to:

Administrative Duties

Daily Email Inbox & Customer Service:

  • Manage and track inquiries related to billing, collaboration requests, vendor communication and coordination
  • Adopt our brand voice with the goal of reaching Inbox Zero on business days (M-F) and responding to all customer and potential client emails in less than 24 hours.
  • Conduct calls with customers when needed to answer questions and support them in feeling seen, met and stay in the program
  • Resolve all customer or potential client issues and complaints in a timely and professional manner with the goal of increasing customer satisfaction
  • Develop, implement, and maintain customer service processes and systems to optimize efficiency and streamline workflow
  • Escalate unresolved issues to the right team member to take appropriate action
  • Assist with financial tasks including invoicing, payment processing, and payroll management.
  • Order and send team & client gifts

Marketing & Launch Support

  • Moderate videos and live calls during launches and special events.
  • Draft and test emails & set up campaigns/automations in Active Campaign
  • Draft & create templated communication for emails, DMs, and Facebook community.
  • Update website, build & edit landing pages (ShowIt & Leadpages)
  • Support creating graphics in Canva
  • Use Facebook, Instagram, Group Leads, Drift, ManyChat to create a consistent online presence, drive engagement and repurpose content to drive conversions.
  • Post & engage with Facebook groups to drive brand loyalty and conversion
  • Assist with the creation of lead magnets and strategize ways to incorporate lead magnets and funnels into the social media, sales and marketing strategy
  • Use Rytr or ChatGPT for content generation, repurposing, writing optimized for SEO and conversion.
  • Gather, edit, and organize testimonials
  • Stay up-to-date with our programs and marketing copy, and other company news to keep support on brand
  • Create worksheets and slides from information in a document
  • Manage chat on sales pages and social media during launches
  • Support live and virtual event planning and logistics
  • Research, organize & summarize information to put into slides & worksheets

Membership/Programs Manager & Customer Service Duties

Identify goals, dates and project manage the membership (and future programs) to support our goal to be the gold standard and the leading yoga/meditation/holistic mental health platform in the world.

  • Create and delegate the strategies to achieve those goals
  • Process map the “Ideal Student/Member Journey”
  • Create a 90-day plan for the program to increase retention, engagement and create a life-changing experience with us
  • Troubleshoot regularly to stay on course
  • Maintain continuous lines of communication, keeping the CEO informed
  • Accountable for day-to-day contact with team with proactive and empathetic communication

Create & Integrate Systems for ease and automation.

  • Develop internal systems to increase efficiency in customer service & program delivery
  • Continually create, update, and audit SOPs to optimize & keep them up to date.
  • Monitor the success of the programs/membership and update as needed
  • Data-driven, dig into segments and spreadsheets to find areas of improvement

Oversee Program Delivery

  • Manage the client experience from start to finish, so students feel held & supported
  • Onboard/offboard students & ensure launch bonuses are delivered as promised
  • Communicate our program community expectations to new members
  • Offer basic technical and administrative support to members
  • Manage & track client payments, following up, and creating order forms and payment links.
  • Experienced in coaching or sales, contacting disengaged students and coaching them forward
  • Update/edit the membership backend and FAQ program doc
  • Process, edit, upload recordings; create lessons and send emails to let students know materials are available
  • Create monthly video assets by downloading, uploading, editing and drafting descriptions for each video placed in the membership using AI tools
  • Draft/edit/send email reminders and announcements to members
  • Monitor student comments & Group requests in Disciple
  • Oversee customer service & Troubleshoot customer issues
  • Handle pause, refund & restart requests or client situations
  • Monitor failed payments and follow up with student/report on student tracking doc
  • Oversee student retention & satisfaction, “own” any high-level issues
  • Oversee program calendar and scheduling (making sure all links/details are correct, everything is running smoothly)
  • Manage Guest Experts & support live calls or masterclasses


Highly Desirable

  • Lives in Southern California or 60-min. drive Los Angeles to work with CEO
  • Proficiency in working with our Tech Stack: Acuity, ActiveCampaign, AddEvent, Asana, Canva, CastMagic, Disciple, Google Suite, Kajabi, Leadpages, Loom, Rytr, ThriveCart / Stripe, Scribd (SOP’s), ShowIt, Zoom
  • Strong passion for or knowledge of yoga, mental health, wellness

Perks When You Join the Team

  • Work from anywhere – this is a remote position, meaning you can work from anywhere as long as you have a strong internet connection and are available during PST working hours.
  • Flexible hours – we understand the desire to be there for your kid's school drop off/pickup so we aren't too stringent on when you get the work done, as long as it gets done and you are meeting deadlines.
  • Experience working in a fast-paced environment that is constantly evolving and coming up with new ideas on how to best serve our audience and customers.
  • Access to all of Ashley’s programs, events and offerings.
  • You’ll learn the ins and outs of online marketing, content development, and building a brand with a big audience online.
  • You’ll also see “behind the scenes” of how we grew our business from scratch to over 150,000 subscribers across our collective channels.
  • Opportunity to travel to and attend Ashley's events and retreats (including international)
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